Online Marketing Strategies: Analytics, Strategies, and Terminology for Managers

Product Description
Managing your online marketing is a balance of Search Engine Optimization, Search Engine Marketing, Social Media Marketing, and traditional media marketing.

Project management of online marketing campaigns requires an understanding of the metrics, analytics and terminology associated with each of the types of marketing. With the speed at which the online world is changing this can be an overwhelming task, but this book breaks down each of the types of ma… More >>

Online Marketing Strategies:Analytics, Strategies, and Terminology for Managers