Laziness in E-mail Addressing

When I get addressed as “Dear Sir/Madam” in any e-mail, I know the Sender is lazy. How do I know this? Because my sites are so me. With just one or two clicks you know that “” is the person behind the site. I’m not a Sir, nor do I consider myself a Madam!

So, if one wants to contact me with a business related e-mail and uses this greeting, I know they are probably not too discriminating in who they are contacting with their offer. They just want to get their collateral in front of whomever is behind the site.

One would think they would want to know about the person behind the site before e-mailing therefore actually finding my name. Nope — they don’t care about who I am — they just want to get their message across with the least amount of effort. What do you think that says about your business or “opportunity?”

Then, there are those who e-mail and address me by name. Some use Ms. Kallos or — either way, I know they took a moment of their time to know who they are e-mailing and to address me by name. How nice is that!? I can tell you I take offers or requests from folks who e-mail in that manner much more seriously than e-mails from those who just want to copy and paste and hit Send.

Particularly in business, this little extra E-mail Etiquette effort when it comes to your business e-mail goes along way to impressing the other side with the seriousness and professionalism of your request.

What is a business person to do if they can’t find a name to specifically address their e-mail to? Pick up the old fashioned telephone and ask! Are we becoming telephobic?

Details matter when it comes to business e-mails. And, more times than not, e-mail is not the best mode of first contact. Make the extra effort to pick up the phone and give a call, introduce yourself and ask if you may e-mail additional information. Now, that’s how you do business (and get the best results)!

Always Communicate Professionally with a Dash of Humility

Go to any of my sites and you know I am big on e-mail etiquette. It simply is a practice that allows you to be perceived favorably and professionally. Educated professionals communicate in an educated and professional manner.  Period.

There is one business in particular that I work with that always comes off as terse and demanding in almost every e-mail they’ve sent. No Hellos or Thank Yous, no closings and very few complete sentences. Always cryptic thoughts and blurbs. Maybe a sentence or two per e-mail stating what they want.

Up until now, I took it in stride. Until today. When I replied to an e-mail, point by point, I get a reply from them back in all caps. The caps were typed purposely to emphasize their point that assumed I did not understand what they meant and I was at fault in regard to what they perceived to be me not doing my job.

First, don’t ever yell in your e-mail.  No one appreciates being yelled at and there is no reason to resort to that level of communication in your business e-mails.   Secondly, don’t point fingers and type accusations when you are a cryptic communicator as though the other side should be able to read your mind and know what you “meant.”

In this case the person was irate that their site wasn’t live and insinuated I wasn’t thorough.  When in reality, all they had to do was clear their browser’s cache and hit reload to see their new site that was launched as I stated. No apology followed after clearly communicating in an insulting manner that was unnecessary and completely wrong in tone and content.

The lesson here grasshopper? Type in complete thoughts with clarity.  If you have to type “that isn’t what I meant” then you need to work on your communication skills.  And, before you make insulting insinuations to those technology partners that clearly know more than you, check your own backyard and make sure there is nothing on your side that you could be doing, not doing or not understanding to create the perceived issue at hand.

Do You Make Folks Cringe?

We all have one or two folks that when we see their name in our inbox it makes us cringe. Speaking from a professional business POV alone, I can say that when I cringe it is because I know the sender is one that is not a clear communicator, rarely takes my recommendation and basically makes me inefficient.

When it comes to the e-mails I receive on a daily basis through this site asking about my services or for my assistance, I am continually surprised at how many onliners seem to not want to make a positive impression.  They make no effort to try and impress me with their communications skills and understanding of what it is I do (maybe it is the “I’m the customer” attitude that they feel negates them from having to make an effort to communicate as though one made it out of 6th grade?)

All too many think that starting an e-mail with a nice greeting is trivial or unnecessary.  They clearly do not realize how their request will be perceived as bossy, demanding or terse. Or to include their name and a closing statement is a waste of time.  Remember what I said earlier this week about people doing business with people they like?  How can someone think they would like working with you if you can’t take the time to include your name and a “Thank in Advance!” or “I look forward to hearing from you!”?

Let’s compare based on an actual e-mail received by yours truly. First, the e-mailer who feels greetings, clarity, proper sentence structure and courtesy are not necessary:

i need a new site… my old one sucks… i was ripped off… what can YOU do for me???????

Hmmm… If this person took just a little time perusing my site and the 100s pages of free information contained within — they would have clear idea what I can do for them.  And, I’m sorry you feel you got ripped off and your site sucks — has nothing to do with me, my services or what I can do for you.

No specifics, no “Hello”, proper sentence structure or courtesy involved — just a statement of what the sender wants to get across.  The mulitple question marks are the frosting on the cake.  E-mails like that get a very different response from me than what the next example would garner.

Now, let’s just add a bit of clarity with a touch of courtesy…

Hello, :

Hope you are having a nice day!  I was wondering if you could check out my Web site, my URL is… (domain name).  I am not proud of this site and unfortunately, am not at all pleased with the person I previously contracted to help me out.

I’ve read a bunch of info on your site and feel you can help me get back on track.  Would you mind looking at my site and telling me how you feel we should proceed.  Thank you in advance for your time and suggestions!

Carry Client

Wow — what a difference! The second example was courteous, clear in their request by providing the necessary details and signed off in a manner that makes one feel as though my efforts are appreciated.  It also was a clear window into exactly what it would be like to work with this individual specifically by e-mail — our main mode of communciation.

Now, based on thee above, which of these potential inquiries would you choose to work with?

Can you see how the very same request can be perceived completely differently simply by taking the time to add a few details and common courtesy? Just taking the time to communicate clearly, succinctly and with courtesy will ensure you attract and nurture the best virtual relationships possible.

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